Exactly. I think the fee is also $100? That's a pretty minimal barrier, like the VaporTruck. Maybe the $1,000 Rivian price means *slightly* more, but who knows. None of them carry as much weight as 100,000 Amazon vans.
We'll see if that pans out! I'm not putting a lot of faith in reservations, just yet, though. Once they're actually out and being reviewed, that could change.
Ford will sell Lightnings to people who already buy F-150s, which is a lot of people, but I don't see them expanding their market, it will just gradually replace their ICE truck sales.
Cybertruck (if it ever exists, which I suspect it won't) will appeal to Musk fans who don't know anything about...