Reduced pricing on 2025 Tri-motor models in the Rivian Shop

[R1TMDSD]

FYI, Rivian has quietly reduced the pricing on the remaining 2025 Tri-motor models in the Rivian Shop. Upgrades like the all-terrain package and premium colors are now listed as "included". For example, this model was $116,000ish a week ago, now it is listed at $108,400. R1T and R1S are included.

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[DaveA]

"Honey, it dropped $8k to $108,400! Its affordable now!"

 

[AYAYRON]

"Honey, it dropped $8k to $108,400! Its affordable now!"

It’s kinda nuts a dual motor max pack is $17k more than what I paid for a g1 quad

 

[Golfer04]

It’s kinda nuts a dual motor max pack is $17k more than what I paid for a g1 quad

People make this statement all the time forgetting that Rivian tried to raise the price on our gen 1 quads by over 20 percent before any were sold. Obviously the blowback caused them to honor the original pricing, but they were under no obligation to do so. We bought the originals 20 percent (or so) below what the pricing should have been given what 2018-2021 (end of year) inflation ended up being. I use 2018 because I THINK that is when my order got priced. Remember they had planned to bring the vehicle to market in early 2020.

 

[DD4ST]

They did the same thing for 23 and 24 models when preparing for the 25’s. My 23 dual R1T (bought in 24) came with free PTC, performance upgrade, and half price MAX battery. Plus a $6K lease incentive (equiv to Friends & Family) And the EV $7500. One thing different for this year is Rivian is under more severe stock market pressure to meet their sales goals by the fourth quarter. I’d look for financial incentives to start rolling out next.

 

[McLovin]

They did the same thing for 23 and 24 models when preparing for the 25’s. My 23 dual R1T (bought in 24) came with free PTC, performance upgrade, and half price MAX battery. Plus a $6K lease incentive (equiv to Friends & Family) And the EV $7500. One thing different for this year is Rivian is under more severe stock market pressure to meet their sales goals by the fourth quarter. I’d look for financial incentives to start rolling out next.

This is how I benefited last year, and will immediately jump on something if the price is right. I’m ok paying more if I’m getting more (I.e., Max battery or Performance), but at $610/mo lease w/ $0 down…I need a really good reason to upgrade.

 

[UnsungZero_OldTimeAdMan]

Changing market conditions leads to changes in pricing. It happens all the time at grocery stores and gas pumps, only in smaller increments and much more often. Those who freak out when Rivian adjust pricing aren’t thinking broadly enough. Plus, every year automakers reduce prices on prior model year inventories to move them. This move shouldn’t surprise anyone.

 

[nyckkr]

If you were in the market for a lease or lease + buyout of a R1S Tri - would you pull the trigger on:
-> 2025 Tri (extra $1500 incentive, free paint (for eg. Storm Blue) and free all terrain package) or the;
-> 2026 Tri (extra $1090, NACS charging, pay for paint with stock tires)

Keep going back and forth... hence crowdsourcing thoughts.

 

[UnsungZero_OldTimeAdMan]

If you were in the market for a lease or lease + buyout of a R1S Tri - would you pull the trigger on:
-> 2025 Tri (extra $1500 incentive, free paint (for eg. Storm Blue) and free all terrain package) or the;
-> 2026 Tri (extra $1090, NACS charging, pay for paint with stock tires)

Keep going back and forth... hence crowdsourcing thoughts.

Fundamentally: Having a NACS port is of little to no advantage. Regardless of which port you have on your EV, the landscape will include need for adapters for many years to come—especially now that govt incentives to improve/expand infrastructure have been retracted or stymied. So, given there are no other hardware advantages, the answer to your value question is obvious. You've got until 9/15.

 

[biker1284]

If you were in the market for a lease or lease + buyout of a R1S Tri - would you pull the trigger on:
-> 2025 Tri (extra $1500 incentive, free paint (for eg. Storm Blue) and free all terrain package) or the;
-> 2026 Tri (extra $1090, NACS charging, pay for paint with stock tires)

Keep going back and forth... hence crowdsourcing thoughts.

2025 for sure. The NACS is a negative at least for a few more years imo.

 

[DD4ST]

Since I am guessing the 25 & 26 are essentially identical to the user (as was my case buying a 23 R1T when 24’s were out), the 25 is cheaper initially but the depreciation will be steeper because an older model year. And I agree with others. The NAC port is not a consideration IMO. Either way you are going to want an adapter for maximum charging availability. If it was me, I’d go for the best bargain vs MSRP for what you want (the 25).

 

[nyckkr]

Thanks. Very helpful. Ordered the 25.

 

[ndmiller]

One thing different for this year is Rivian is under more severe stock market pressure to meet their sales goals by the fourth quarter.

What do you mean exactly? What's changed this year versus LY to bring this added pressure?

I see no evidence Rivian has changed anything material solely based on their share price and I see no way stock price would impact their strategy at this point.

 

[DD4ST]

Rivian’s last quarter reporting did meet expectations for making sales targets this year. Rivian laid out justification but promised to basically load up more sales than likely possible in the fourth quarter. In addition for this year they are getting hit with loss of the $7500 EV credit and income from energy credits sold to other automakers, as well as possible loss of their DOE loan. Add to that the attitude in this country is turning more anti-EV, and there are more competitors existing and in the works for Rivian’s space. This makes the environment and pressures decidedly different than last year and a Wall Street that will be less forgiving of EV companies. Rivian will likely get hammered if they miss fourth quarter goals. And stock price is a key factor in a companies monetary value, and can affect a lot of things like obtaining loans. And a drop in price scares off investors, as does a stock that doesn’t grow or pay dividends. Paint Rivian in that corner.
By the way, I do have money invested in Rivian stock “in case” they make their targets, but it is in my high risk portfolio.

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