Lucid per car loss is crazy

[Redline]

The "loss per vehicle" metric is retarded for an automotive startup.

You know what's worse, using that word to describe a metric.

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[Electrified Outdoors]

LCD needs a more popular product. Their tech is great but sedans are out and have been for a while. They need crossovers and SUV.

 

[PBRAZ]

They could probably survive like this forever as long as they have that Saudi money coming in.

Luckily for Rivian too.

Still, I don't see Lucid surviving long term unless they change their market. Their new minivan is a start.

Incumbent upscale brands have caught up and have them beat on service, price, and features. Lucid doesn't have a unique enough offering, or customer base, to make them an attractive buyout. Saudi pockets are deep, but not endless.

 

[Donald Stanfield]

What do you think Rivian's loss was on the first truck they produced? ?

Rivian's loss is going down though. The trend is loss per vehicle is getting better where as Lucid is getting worse.

 

[1T2022]

That's my point. They are not just starting anymore. Quite some time now.

 

[Mark_AZR1T]

The problem is simple, they can't find enough buyers at the price point, even with a substantial dip in pricing on the entry Air.

The Gravity is an absolute winner for them, especially if it is truly an $80K 410 mile range vehicle. As everyone has noted, if there wasn't the Saudi endless bank roll, they would already be done. They are going backwards financially.

 

[Count Orlok]

let the market decide and the clickbait outrage be damned.

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