Sponsored

Great Gatsby

Well-Known Member
First Name
Alex
Joined
Jan 15, 2025
Threads
15
Messages
745
Reaction score
1,424
Location
Atlanta
Vehicles
2018 BMW M240i
People still don't know about Rivian. In my area, the Rivian Marketing director says maybe 15% awareness in this area of the east coast. Putting it in a high traffic area, ex. Tysons Corner in the DMV area, helps with awareness. Afterall, Rivian can't legally sell through these areas, only order online. Most people I speak to, don't know about Rivian (and at this point I am doing the work of the sales person and marketing as I spread the word). So it does the job of getting the curious people to stop by. The showrooms are also supposed to double as community spaces to help with Rivian/community engagement.
Yeah when people ask me about Rivian, I find myself full on sales person without meaning to. While they have presence in the ATL metro, a lot of people still ask me "Who makes them?"

The idea of the showrooms doubling as community spaces/community engagement should be honed in on more, IMO. I'd love to geek out and talk Rivian with other people. They just seem so empty every time I go to one.
Sponsored

 

Oldsmobile_Mike

Well-Known Member
First Name
Mike
Joined
Mar 24, 2022
Threads
62
Messages
2,411
Reaction score
3,885
Location
Manassas Park, VA
Vehicles
FG/FE R1T recv'd 3/31/2023
Occupation
I build stuff
Clubs
 
Yeah when people ask me about Rivian, I find myself full on sales person without meaning to. While they have presence in the ATL metro, a lot of people still ask me "Who makes them?"

The idea of the showrooms doubling as community spaces/community engagement should be honed in on more, IMO. I'd love to geek out and talk Rivian with other people. They just seem so empty every time I go to one.
I was talking to a guy last week who swore my Rivian was from Europe. He thought it looked great, but also was certain it looked exactly like some European something-or-other.

I really like the Tysons showroom in Northern VA. With the holidays coming up, that mall is going to get packed (even in this economy #shrug🤷). I saw they had a group hike scheduled for Great Falls, which unfortunately I couldn't make. They need to do more stuff like this, and get the word out as often as possible.
 
 








Top